Introducing a new book By Erik Stavrand and José Hanagan

Global Category Manager's Handbook, Building a strategy that delivers sustainable value

Global Category Manager’s Handbook

Be the CEO of your category!

Are you a new procurement or category manager wanting to learn an overall framework for developing and implementing category strategies that stakeholders will embrace? Or an experienced procurement professional wanting to learn where you can improve your approach and raise your category strategy development and implementation to the next level? Are you a forward-looking procurement leader needing a playbook focused on coaching your team?

If you answered yes to any of the three questions, the Global Category Manager’s Handbook could help you!

Perfect for New AND Experienced Professionals

Whether you are a new or experienced procurement professional/category manager, the process outlined is proven around the globe across a wide range of companies, industries, and categories. The 5-step process includes business strategy development tools and the practical application of these tools arranged in a logical sequence designed to help you become a better category manager and, in turn, accelerate your professional development.

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The Global Category Manager’s Handbook was exactly what I needed to be able to show my team what
good looks like to me. The practical and structured use of relatable examples ensures that the reader can connect to something they have or probably will encounter in the future. Additionally, highlighting skillsets and capabilities required for diff erent aspects of the process was something you generally do not see discussed. Whether you have a new team or a seasoned team, this Handbook should be considered a critical read!

Lisa Zukauskas,

SVP & CPO, Organon

The Global Category Managers Handbook is the most comprehensive guide I have seen for enabling achievement of breakthrough sourcing results in the Procurement process. This methodology truly lays out, if followed, an integrated business process that will elevate the GCM to the status of “valued business partner.

Howard Richman

Former Head of Global Indirect Procurement, Merck and Citrix Systems, Inc.

Strategic category management is a business requirements-driven process that delivers supply strategy options for business leaders. It is not a supplier-based approach; it is a business-based approach to deliver solutions that meet current and future business needs. This Handbook outlines a practical, step-by-step process that I wholeheartedly recommend—I know fi rst-hand that it works

Chris Shanahan

CPO, VP Global Procurement, Thermo Fisher Scientifi c